( 08 ) The Square branding identity.
branding proposal submitted for a new venue in
Jerusalem. The Square is a shared space for the
schools on the Jerusalem Arts Campus: Nissan Nativ, The
Visual Arts School, Sam Spiegel, and The Music School. During the day, it
functions as a coworking space, and in the evening, it transforms into an event venue. with each evening
featuring a different concept. The branding proposal
was based on a grid of clock that divides all formats,
allowing each publication to showcase the various
happenings at the venue on a given day, the
diversity and dynamic activity of the space.
made in collaboration with Efrat Shauli , 2024

( 01 ) Responsive Logo design
( 02 ) Poster grid example

( 03 ) Poster grid example


( 04 ) Introducing the place Poster
Special days branding for the socials.
A dynamic logo and an Instagram grid were designed for each of the special evenings happening at The Square. This allows every creator to transform their event into a poster that aligns with the square’s branding.
( 05 ) Radio day grid


( 06 ) Talking day grid
( 07 ) Cabaret day grid
